Acquiring tech platform Sounding Board
BTS announced this morning its first acquisition of 2025 of the US based tech company Sounding Board (link). Sounding Board has developed a technology for scalable, high-impact coaching solutions driving transformational leadership development, and we estimate that most sales are coming from North American customers. The addition of Sounding Board’s coach network will create a combined BTS network of 700 credentialed coaches with global reach. The acquisition is expected to have a slightly positive impact on EBITA in 2025 and a positive impact on both earnings and margins in 2026.