Ebro Motors: A Spanish automotive revival gaining scale; INITIATE WITH BUY - NuWays AG Research
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Ebro Motors: A Spanish automotive revival gaining scale; INITIATE WITH BUY - NuWays AG Research

*Competitive electrified models underpin market-share gains and European expansion.
*Chery assembly volumes should lift plant utilisation and unlock operating leverage.
*Spanish brand heritage and local manufacturing differentiate EBRO from Chinese
competitors

EBRO Motors Group EV SA (EBRO) is an emerging Spanish automaker combining the revival of a historic automotive brand, the reindustrialisation of Barcelona’s Zona Franca and a joint venture with Chinese automaker Chery. This provides a differentiated route to becoming an automotive OEM: Chery contributes established vehicle platforms, electrified powertrains and procurement scale, while EBRO brings Spanish brand heritage, local manufacturing and a growing distribution network. Built around Nissan’s former Barcelona plant, the partnership gives EBRO access to technology and industrial infrastructure that would be costly and time-consuming to develop independently.

We initiate coverage with BUY and a DCF-based PT of € 14.50. Our investment case rests on continued commercial growth and improving factory utilisation driving profitability. The valuation assumes a terminal EBIT margin of 9.9%, perpetual growth of 2% and a WACC of c. 10%, and incorporates the additional equity funding and associated dilution assumed to support the industrial expansion.
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